Cadbury's – a Birmingham icon's story
Historian and author, Carl Chinn reaches back into the early history of Cadburys – an iconic name which is synonymous with Birmingham.
Carl reveals that the company originated not in the leafy suburb of Bourneville, but in the very heart of the rapidly expanding industrial town. The story is one of significant challenges and near-disaster as well as perseverance and innovation. But the family’s devotion to quality products which were “absolutely pure” combined with their entrepreneurial skills, saw them succeed.